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Graphic design.

Graphic designing is the art and practice of creating visual content to communicate messages or ideas. It involves combining elements like text, images, colors, shapes, and layout to create designs for a wide range of purposes — such as advertising, branding, web design, social media, packaging, and more.

Key Areas of Graphic Design:

  1. Logo & Branding Design – creating visual identities for businesses.

  2. Print Design – brochures, flyers, posters, magazines.

  3. Digital Design – websites, apps, social media graphics.

  4. Advertising Design – banners, billboards, campaigns.

  5. Packaging Design – product labels and packages.

  6. UI/UX Design – focusing on user experience in digital products.

Tools Graphic Designers Use:

  • Adobe Photoshop

  • Adobe Illustrator

  • Canva

  • Figma

A graphic designer uses:

  • Design software like Adobe Photoshop, Illustrator, or Canva

  • Visual elements like color, typography, and composition

  • Creativity and strategy to make the design effective and attractive

 

Goal of Graphic Design:

Key Objectives:

  1. Communication

    • Turn ideas or information into visual form

    • Help people understand a message quickly

  2. Attraction

    • Catch attention with appealing visuals

    • Make content more engaging and memorable

  3. Brand Identity

    • Build a consistent look and feel for businesses or products

    • Make a brand recognizable and trustworthy

  4. Functionality

    • Guide users through information (e.g., websites, manuals, signage)

    • Improve user experience and clarity

  5. Emotional Connection

    • Evoke feelings through colors, images, and design style

    • Strengthen the message or brand impact

safvan T
safvans083@gmail.com |  + posts

Safvan. T

Freelance Graphic Designer in Calicut

He is a freelance graphic designer and a creative professional who transforms ideas into compelling visual stories. Skilled in typography, color theory, and layout, they craft logos, marketing materials, and illustrations tailored to each client’s brand